Skip to main contentBusiness Growth Strategies to Consider - Lightsource HR

Photograph looking up the trunk of a tree

Business Growth Strategies


Sure, you’re a small business now, but you plan to grow and be successful. The decisions you make today will benefit or hinder your organization in the long run. Developing a relationship with a Professional Employer Organization has shown to help businesses reach their fullest potential. A PEO can help your small business employ business growth strategies and help you take your company to the next level.

Here are some business growth strategies that can help you grow:

1.) Partnerships

If you are a small business owner who wants to compete with larger companies, you have to think big. You may not have the staff or resources comparable to a bigger organization, but you can still access the same tools through quality partnerships. Start by hiring a PEO. A PEO relationship gives you access to expert professionals in accounting, payroll, compliance, human resources and more. Together they work seamlessly to manage critical business functions on your behalf.

2.) Market Segmentation

Choose a subset of the entire marketplace where you can focus all of your efforts. Instead of trying to conquer the market in one big chunk, break it down into more manageable pieces. This “market segmentation” is where key partnerships come into play. Trust your PEO to manage various administrative tasks while you tackle one section of the market at a time, and learn as you grow. Identify ways to further develop your brand, improve profitability, expand your reach and then take what you’ve learned and utilize it to conquer the next market.

3.) Competition

Once you’ve conquered your desired market, the next step is to consider acquisitions. Initially, acquisitions may seem like a daunting task, but with the right tools you can successfully tap into a considerable source of profit and growth by venturing into acquisitions. Having a trusted PEO partnership is a valuable tool that can prepare you for new acquisitions, and managing critical aspects of all of your businesses.

Our Business Growth Strategies Can Take You to the Next Level

If you’re seeking growth, starting with a PEO can be one of the most beneficial tools at your disposal.

Get a Free Consultation

Interested? Fill out this form and we’ll get back to you.

Your Name*

Company Name*

Company Size

Phone Number*

Email Address*